Joaloka lets'oao la naha le nang le boikarabelo le le ikarabellang, Dongfeng Fengxing ha e tiise boleng ba eona feela, empa hape e ts'ehetsa tabatabelo ea eona ea mantlha le maikemisetso, e lula e beha litlhoko tsa bareki pele, le ho etsa hore leeto le leng le le leng le natefele basebelisi ba eona. Ho latela boleng ba mofuta oa "sebaka se bohlale, ho natefeloa ke seo u se batlang", Dongfeng Fengxing e nka boqapi e le motheo oa khoebo ea eona mme e kopanya theknoloji ea morao-rao ea ho etsa likoloi. Sebelisa melemo ea mantlha joalo ka ho ikamahanya le maemo ka bophara, sebaka se seholo, ho feto-fetoha ha maemo, le lipalangoang tse boreleli mafapheng ohle ho fihlela litlhoko tsa maeto a lapeng le a khoebo maemong ohle; Ho sebelisa likoloi e le sepalangoang ho hokahanya mosebetsi, lelapa, kamohelo ea khoebo, le bophelo ba sechaba, ho finyella phetoho e phutholohileng, e bulehileng le e bohlale ea lipalangoang. Ka nako e ts'oanang, Dongfeng Fengxing e nahana ka litlhoko tsa basebelisi 'me e haha tsamaiso e pharaletseng ea litšebeletso e nang le "boiphihlelo ba mosebedisi" e le motheo ka ts'ireletso ea likoloi tsa boleng bo phahameng, bohlale bo phahameng ba khokahanyo ea likoloi, le lits'ebeletso tse khethehileng tsa motho ka mong, tse fanang ka bareki lisebelisoa tse ncha. tsela ea bophelo le tharollo e nahanang le e phutholohileng ea maeto.
Moea oa Dongfeng Liuqi: Ho itšepa, ho intlafatsa, bokhabane, boqapi, bonngoe le bokhabane bakeng sa naha le batho.
Filosofi ea mantlha: Ntlafatso e tsoelang pele, pōpo e ntle haholo, boqapi, ho itšetleha ka tekanyo e kholo, boleng bo matla, bo tlang pele, le moreki pele.
Nakong e tlang, Dongfeng Fengxing e tla tsoelapele ho khomarela leano la nts'etsopele ea "boleng bo sekametseng le bo shebaneng le brand", e itšetlehile ka boleng, e khomarele mokhoa o motle oa ho etsa lipatlisiso le nts'etsopele, e tsoelang pele ho ntlafatsa mesebetsi ea lihlahisoa tsa nakong e tlang, le ho hlokomela ka botlalo pono ea brand ea "moeta-pele oa litšebeletso tsa maeto a litsebi tse haufi le basebelisi". Ka libaka tse bulehileng le tse feto-fetohang, litšebelisano tse bohlale haholoanyane, le bophelo bo phethahetseng ba likoloi tsa batho, re thusa motsamai e mong le e mong oa moea "ho busa lefatše le bokamoso ka bohlale".
Dongfeng Fengxing - Brand Vision: Moetapele oa Ts'ebeletso ea Maeto ea Setsebi Haufi le Basebelisi
-Morero oa Brand: Ka boitelo, ho lumella basebelisi ho natefeloa ke maeto
-Boleng ba boleng: Sebaka se bohlale, thabela seo u se batlang
- Lepetjo la Brand: Ke feshene lefatšeng, le bohlale nakong e tlang